FINE PRINT, BIG FINES — How the CLRA Protects California Consumers from Deceptive Businesses
California’s Consumers Legal Remedies Act (CLRA) empowers you to fight back against deceptive business practices
R23 Law’s California Consumer Protection Attorneys explain your rights.
When “Terms and Conditions” Turn into Legal Violations
Companies don’t always play fair—and in California, the law doesn’t let them get away with it. The Consumers Legal Remedies Act (CLRA) was designed to protect people like you from the hidden fees, misleading sales tactics, and straight-up scams that too many businesses try to normalize.
But knowing your rights under this law is more than helpful—it’s how you level the playing field.
R23 Law’s California Consumer Protection Attorneys frequently represent clients taken advantage of by companies that violate the CLRA—and we make sure they pay for it.
What the CLRA Actually Does
The Consumers Legal Remedies Act (CLRA) is a powerful California statute that targets a wide range of unfair or deceptive business practices. It applies to consumer transactions—like buying goods or services for personal, family, or household use—and is one of the strongest consumer protection laws in the country.
Common CLRA Violations That Could Trigger a Lawsuit
If any of the following sound familiar, the company may be in violation of the CLRA:
Misrepresenting goods or services (what you’re promised vs. what you get)
Advertising products with the intent to deceive
Lying about competitors’ services or products
Selling something “refurbished” as if it’s brand new
Making false claims about a product’s quality or origin
Using robocalls to contact people who aren’t current customers
Giving fake authority to agents or salespeople to negotiate deals
Even a single misrepresentation may give rise to legal action. And if you’re part of a group of consumers harmed by the same deceptive conduct, a class action lawsuit could be possible.
What Happens If You’ve Been Targeted?
If you’ve suffered financial harm because of a CLRA violation, you may be eligible to:
Request actual damages (financial losses)
Recover punitive damages
Get injunctive relief (forcing the company to stop the practice)
Have your legal fees paid by the violating company
At R23 Law, our attorneys help Californians bring both individual and class action claims under the CLRA. And because the law allows for statutory damages and recovery of attorneys' fees, pursuing your rights may not cost you a cent upfront.
Timing Matters: What You Need to Know About Filing a CLRA Lawsuit
Before you file a lawsuit under the CLRA, there’s a mandatory 30-day notice period. Here's what it typically looks like:
Send a certified letter to the company demanding they fix, replace, or refund the issue
Give them 30 days to respond and correct the violation
If they refuse or fail to act, you can file a lawsuit in court
Keep in mind, there’s a three-year statute of limitations—meaning you must act within three years of the deceptive conduct or risk losing your right to sue.
Why Legal Representation Matters
The CLRA gives you the right to fight back—but navigating the legal process alone can be overwhelming. Businesses and their lawyers are counting on you to walk away or miss a deadline.
That’s why R23 Law’s California Consumer Protection Attorneys are committed to making sure everyday consumers get the justice they deserve. We cut through the legal red tape, file your notices, and bring strong cases designed to hold corporations accountable.
When a Business Lies, the Law Doesn’t
You don’t have to accept being misled, manipulated, or outright lied to. Whether it was a falsely advertised service, an overpriced product passed off as “new,” or an illegal robocall campaign—California law is on your side.
And so is R23 Law California Consumer Protection Attorneys.
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